Ready to inspire a healthy hair movement with your clients?
This January, we’re inviting you to lead the way in transforming hair health and wellness for your clients from the inside out. The Centred January Detox Challenge is a unique opportunity to engage your clients, boost product sales, and stand out as a leader in promoting healthy hair habits. Together, let’s start 2025 with a renewed focus on haircare and self-care.
Why Join the Challenge?
- Engage Your Clients: Inspire your clients to participate in a 31-day journey that builds healthier hair and wellness habits by adopting our Inside Out Method™.
- Boost Product Sales: Stock up on Tender Love and Hair™ Supplements and En-Root™ Scalp Oil to support the challenge.
- Earn Professional Rewards: Participating salons will be eligible for exclusive discounts and promotional material through our distribution partner Salon Business Solutions.
- Build Community: Share your progress and connect with other professionals championing healthy hair.
How to Join the Challenge
- Download the Professional Challenge Toolkit
Access all the resources you need, including promotional materials, social media content, and a challenge calendar to share with your clients. - Stock Up on Essentials
Ensure your salon is ready with Tender Love and Hair™ Supplements and En-Root™ Scalp Oil. These products are the foundation of the challenge. - Promote the Challenge in Your Salon
Use our ready-to-go marketing materials to encourage client participation, build excitement, and drive engagement. - Share Your Journey for Rewards
Post your progress on social media using #CentredDetoxChallenge and tag @wearecentred and @sbshairltd to be featured. Weekly prizes and professional rewards are up for grabs!
Download Your Professional Toolkit
Everything You Need to Lead the Challenge
Text: Access posters, flyers, email templates, and a detailed calendar to make promoting the challenge seamless. Print them out for in-salon use or share them digitally with your clients.
To get started, make sure you are ready for the first mini challenge by following along with the Challenge Calendar, available to download in the toolkit.
Do an announcement over social media to your followers and clients encouraging them to take part.
How the Challenge Works
1. Guide Your Clients with the Challenge Calendar
- The calendar includes daily tasks and weekly mini-challenges to help clients build sustainable haircare habits.
2. Weekly Mini-Challenges:
- Week 1: Post a video of yourself or a client taking Tender Love and Hair™ Supplements.
- Week 2: Share a video applying En-Root™ Scalp Oil.
- Week 3: Create a video making a hair-boosting smoothie using a Tender Love and Hair™ capsule.
- Week 4: Share a video applying En-Root™ Scalp Oil before engaging in movement (yoga, a run, etc.).
3. Share Your Salon’s Progress
- Use social media to showcase your salon’s participation. Tag us and connect with other professionals!
4. Celebrate Success
- Complete the challenge alongside your clients and reflect on the impact it’s had on their hair health and wellbeing. Earn rewards for your dedication!
Here's what's up for grabs for professionals taking part:
3rd PlaceFull Centred Wellness Bundle
2nd PlaceFull Centred Wellness Bundle + A night in Ryebeck hotel Lake District
1st PlaceFull Centred Wellness Bundle + £250 Selfridges Gift Card + A day with CENTRED Photoshoot Campaign
Templates for Professionals to Use with Clients
1. Social Media Template: Announcement Post
Caption:
"Exciting news! 💚 We’re launching the #CentredDetoxChallenge this January. Join us for 30 days of healthier hair and wellness! Pick up your Tender Love and Hair™ Supplements and En-Root™ Scalp Oil here at [Salon Name] and start the journey with us. 🌱✨"
Visual:
A branded graphic showcasing Tender Love and Hair™ Supplements and En-Root™ Scalp Oil with the challenge calendar in the background.
2. Social Media Template: Weekly Mini-Challenge
Caption Example for Week 1:
"This week’s mini-challenge: Take your Tender Love and Hair™ Supplements daily! 🌟 Stop by [Salon Name] to grab yours and share your progress using #CentredDetoxChallenge for a chance to win. 💊✨"
Visual:
A photo of a stylist holding Tender Love and Hair™ Supplements with a caption overlay: "Week 1 Mini-Challenge: Healthy Hair Starts Here!"
3. Email Template: Invite Clients to Join
Subject Line:
"Join Our January Detox Challenge!"
Header:
"Start the New Year with Healthier Hair"
Body:
Join us at [Salon Name] for the Centred January Detox Challenge! This 30-day journey is all about building better hair habits and creating a more balanced you.
- What You’ll Need: Tender Love and Hair™ Supplements and En-Root™ Scalp Oil, available here at the salon.
- Why Join: Transform your hair and wellness while entering to win exciting prizes!
Stop by [Salon Name] today to learn more and pick up everything you need. Let’s make 2025 your healthiest, happiest hair year yet!
CTA: [Visit Us to Join]
Optional - 4. Flyer Template: In-Salon Display
Headline:
"Ready for Healthier Hair?"
Body:
Join our 30-day Centred January Detox Challenge and transform your hair and wellness habits. All you need is:
- Tender Love and Hair™ Supplements.
- En-Root™ Scalp Oil.
Stop by the reception to learn more and stock up today. Weekly prizes and a grand prize are waiting for you!
Visual:
A clean, branded flyer with product images and a QR code linking to the challenge calendar.
Shop The Inside Out Method™
How the Challenge Works
1. Follow Your Challenge Calendar
Your calendar is your daily guide to success. It includes:
- Daily tasks like taking Tender Love and Hair™ Supplements, applying En-Root™ Scalp Oil, and engaging in mindfulness activities.
- Weekly goals designed to build stronger hair habits, promote wellness, and create a balanced lifestyle.
2. Complete Weekly Mini-Challenges
Each week features a specific mini-challenge to share on social media:
- Week 1: Post a video of yourself taking your Tender Love and Hair™ Supplements.
- Week 2: Share a video applying En-Root™ Scalp Oil.
- Week 3: Create a video making a hair-boosting smoothie and adding the powder from a Tender Love and Hair™ capsule.
- Week 4: Post a video applying En-Root™ Scalp Oil before engaging in movement, such as yoga or running.
3. Stay Connected
- Follow us on Instagram and Facebook for daily reminders, tips, and inspiration.
- Use the hashtag #CentredDetoxChallenge and tag @wearecentred to be featured and eligible for prizes.
4. Celebrate Your Success
At the end of the 31 days, reflect on how far you’ve come. By completing the challenge, you’ll:
- Build habits that improve hair health and overall wellbeing.
- Earn a chance to win weekly prizes and the grand prize by sharing your journey.
Still Have Questions?
Download our Free Challenge Guide or reach out to us at hello@wearecentred.com for assistance.