High Performing Natural Haircare and Nutrition

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Restorative

We know hair. We believe hair health needs
to be approached holistically from
the inside out and the outside in, which is
why everything we do is centred around your health and wellbeing.

High Performance

Healthy hair naturally. Expert products designed by leading hair stylists using premium plant based ingredients. Each and every ingredient has been carefully chosen to achieve your healthiest hair naturally.

Sustainable

Sustainability and transparency are embedded deep within our brand DNA. Our founder started with a grassroots approach and has carefully considered each business component to minimise our environmental impact.

As featured by

Feeling stressed, anxious or worried about hair loss? We’re here to help.

Developed by expert stylists, our range of hair growth vitamins, scalp treatment and hair care is designed to help reduce stress, promote healthy hair growth from the inside out and strengthen, repair and protect hair from the outside in.

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Best Sellers

Tender Love and Hair Supplement

£30.00
En-Root Scalp Treatment

£36.00
Daily Calma - Shampoo

£22.00
Daily Calma - Conditioner

£22.00
Unwind - Detangling Hair Primer

£18.00
Complete Hair Wellness Package

£110.00
Organic Lion's Mane Mushroom Extract

£32.00
Altered State Solid Shampoo Bar

£20.00
Altered State Solid Shampoo Bar - Fragrance Free

£20.00

How to get great hair now

Take our
hair quiz

Step 1

Take our hair quiz
to find the right products for you

Shop
now

Step 2

Order the right products
for your hair and scalp

Great Hair Starts
With Self Care

Step 3

Sit back and read about our
top tips from our hair experts

Don't just take our word for it

"Such fantastic products! The shampoo and conditioner smell amazing, the shampoo lathers up really well so be careful not to use too much in one go, it’ll last much longer than you think! The conditioner brings softness, but isn’t heavy. I’ve been getting my hair highlighted / bleached for years and it’s great to find products that help bring shine to blonde hair - thank you!"

Charlotte

"My scalp is prone to dandruff especially when I am stressed, and is always more oily too. To my surprise, this wash-off oil does wonders! Not only it does not leave any residue behind, but it does help with my dandruff and the associated itchiness. It also smells AH-MAZING so I always look forward to using it."

Patricie